Marketing Specialist

Ihre Aufgaben

Key Purpose of the Role:

Execute Marketing plan by rolling out segment campaigns, track and report results of each campaign. Works closely with Marketing Manager and Sales team to generate leads through effective planning and execution of leads generation campaigns (via various channels such as collaterals, seminars, emails, printed mailers, exhibitions etc). Champion for Marketing communication. Works with Telemarketing team on segment database qualification initiatives and increase qualified customer database for targeted segments. Manages assignment of leads to Sales team through CRM.

Strategic Outcome:

  • Basic understanding of business divisions' products and applications
  • Complete execution of planned marketing campaigns and measure effectiveness of marketing campaigns
  • Expansion of Customer Database for targeted segments by region
  • Leads generation and management
  • Events management

Key Responsibilities:

  • Leads assignment and management through CRM
  • Perform data analysis to aid in strategic planning
  • Executing planned segment campaigns
  • Executing marketing collaterals
  • Source, qualify and expand database for regions
  • Qualifying, updating and cleaning up of CRM database on a regular basis
  • Close liaisons with Group Marketing teams (SBU) for various business divisions

Ihr Profil


  • Organized, meticulous and analytical
  • Positive attitude, a self-motivator as well as a fast worker
  • Independent as well as a team player
  • Good interpersonal and verbal/written communication
  • Customer centric focus
  • Results-oriented
  • Resilience and Tenacity and a Multi-tasker
  • Good with data analysis


  • Degree/Diploma in any discipline preferably in Business Management, Marketing or related field
  • Able to read and communicate well in English
  • Minimum 1 year working experience in a sales or marketing environment
  • Independent, analytical with positive attitude, as well as a fast worker


  • Has prior experience in B2B marketing but not a must
  • Prior experience in artwork (creative) design preferred (Adobe Illustrator)

Unser Angebot

Über Mettler Toledo

METTLER TOLEDO is a leading global supplier of precision instruments and services. We are recognized as an innovation leader and our solutions are critical in key R&D, quality control, and manufacturing processes for customers in a wide range of industries including life sciences, food, and chemicals. We operate throughout the world with a culture shaped by innovation and international flair.


We promote equal opportunity worldwide and value diversity in our teams in terms of business background, area of expertise, gender and ethnicity. For more information on our commitment to Sustainability, Diversity and Equal Opportunity please visit us here.





Shah Alam